Social Media management for 14.21, a gem in the heart of Florence
/ December 2020Having completed the work to develop the brand and dual-language marketing materials for 14.21 Firenze, a residential and commercial development occupying a city block in the heart of Florence, and overlooking the Duomo, gt&i was asked if it could help the local team develop an Instagram feed that would establish the heritage of the development, make it part of the City and, of course, promote the properties to an Italian audience and those living abroad.
Working with the local team, and sensitive to the significant impacts of Covid, the project is now underway. And in amongst the love and likes, the first hard sales enquiry has been received by the team.