‘A’ is for Abbey Road. Alphabet NW6. And for A great new client./ September 2021
Launching this November, Alphabet is a stylish new central-London development from Award Winning developer, Higgins Homes.
The creative concept for alphabet is driven by its central location in NW6. A location that reads like an A to Z of all that London has to offer, from the diversity of Maida Vale and Kilburn, West Hampstead and Queens Park to Abbey Road Studios, Lord’s Cricket Ground and the canals of Little Venice. With the West End just a short hop away.
The appointment, following a competitive pitch earlier this year, has seen the gt&i property team deliver strategy, naming, brand, website, hoarding design, brochure and advertising.