A new arrival in the UK, Clivedale is a prime central London property developer with a prestigious portfolio valued in excess of £1 billion.
gt&i was tasked with the launch of the business in one of the world's most competitive marketplaces. Our first task was to define and develop the Clivedale brand identity with a single minded focus on driving consideration, amongst UHNWI around the globe, of Clivedale as the very pinnacle of the London property market.
The second phase saw the delivery of the brand identity in a compelling suite of on and off-line communication tools to engage with consumer, investor and partner audiences. We also delivered the brand experience at the Mayfair launch event.
Brand, brand positioning and guidelines. Corporate stationery. Office signage and exterior applications including door handles and plaques. Corporate website design, build and hosting. Location, product and lifestyle photography. Corporate brochure. Brand and development-specific advertising. Launch campaign and event collateral.